Four Podcasts About A/B and Multivariate Testing

I made four podcasts about testing back in 2007. Names of tools have changed, but the idea and principle behind testing is still relevant.

If you would like to give my podcasts a listen, try:

Podcast with Bonnie Thomas, Marketing Director of Memetrics
Download podcast (MP3)
Listen: Podcast

Interview with Matt Roche, CEO of Offermatica
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Listen: Podcast

Wine or Gasoline? A Podcast with Mario Fantoni of TaguchiNow
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Listen: Podcast

Podcast with Mark Wachen, CEO of Optimost
Download podcast (MP3)
Listen: Podcast

I am currently planning a new round table podcast about testing featuring thought leaders.


Two podcasts about web analytics as well:

Web Analytics in Europe
Download podcast (MP3)
Listen: Podcast

Interview with John Marshall, CEO of ClickTracks
Download podcast (MP3)
Listen: Podcast